This way they will be able to read the information they need to make the purchasing decision, and also become familiar with the business. Should a user be sent immediately to a checkout page, they are not given the opportunity to fact find or become comfortable with making a sale on the site.Users need to know that the site they are visiting is safe and secure, and feel confident in purchasing through that website.
Sign up for leadgenhow would you change a ppc marketing strategy telemarketing data in difficult economic times? Is it wise to still invest in ppc and what’s different to times of growth?The decision as to whether a ppc marketing strategy will be effective in uncertain economic times is highly dependent on your industry. Taking a step back and understanding the wider economic influences which will affect your performance online, is essential to decide on your strategy.
For example, during the covid- pandemic, all bars and restaurants in the uk have been forced to close. As a result, there has been an almost complete drop off of bars and restaurants advertising on google ads.They can not open for business, so there is no need for them to spend money to generate table reservations. Compare this to the run-up period before christmas , when bars and restaurant bookings were in high demand, and search results were flooded with table reservation ads.
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發表於 2024-12-17 13:35:40
